Is Permanent Jewelry a Good Business?

Hey friends, if you’ve been thinking about starting your own permanent jewelry business, you’re not alone. We wrote a similar article on how to start a permanent jewelry business. We’ve seen more and more of you guys stepping into this exciting world, and for good reason. So we just wanted to help those who are wondering if Permanent jewelry is a good business? Yes, it is, if you're wanting to do permanent jewelry. 

Why Permanent Jewelry Has So Much Potential

Permanent jewelry brings together two things that never go out of style: personal connection and beautiful design. This isn’t just about selling a product, it’s about creating an experience for your customer.. Your clients come in for a moment, and they leave with a memory that’s welded right onto them forever ( unless they want to take it off.) People get permanent jewelry to celebrate a milestone, honor a relationship, or simply treat themselves, that experience can set your business apart from other jewelry services. 

We’ve talked to so many of you who started out thinking it might just be a side hustle, and now you’re fully booked at pop-ups, private parties, and in-store events. Why? Because people love the concept, they share it with friends, and before you know it, your calendar is filling up.

Low Overhead and Flexible Setup

One of the things that makes permanent jewelry so appealing is the low barrier to entry compared to other businesses. You don’t need a huge store, expensive display cases, or a massive inventory to get started. With the right tools and materials like some gold filled and sterling silver chains, you can start small and grow at your own pace.

Some permanent jewelry artists run their business full-time from a boutique or salon, while others travel for pop-ups and private bookings. That flexibility means you can design your schedule and business model around your lifestyle. Want to work weekends only? Go for it. Prefer weekday appointments? Totally possible. 

Strong Profit Margins

Here’s the part many of you really want to know: Yes, permanent jewelry can be a high-margin business. Because the product is custom-sized and installed on the spot, it commands a premium price for both the material and the service. Even when using high-quality gold filled or sterling silver chains, your material costs are relatively low compared to what clients are willing to pay for the finished piece.

This means that once you’ve covered your initial equipment investment which is your welder, training, and starter kit,  your ongoing expenses are mostly limited to restocking  your chains and findings. From there, every appointment or event can start contributing to your profit quickly.

The Community Factor

Another reason permanent jewelry is such a strong business model? The built-in word-of-mouth marketing. Friends bring friends, families come together for matching pieces, and before you know it, you’ve got a loyal client base who sees you as their go-to permanent jewelry pro.

We’ve seen so many of you host unforgettable events like birthday parties, bridal showers, even corporate team-building sessions. Those events don’t just generate revenue; they deepen your community connections and keep people talking about your business long after the weld is done. At Stella Rose we’ve felt that community factor within our permanent jewelry businesses. As we supply permanent jewelry equipment and products we get to meet so many different people around the country. 

Challenges to Keep in Mind

Like any business, permanent jewelry has its challenges. You’ll need to invest time into learning the craft, perfecting your welds, and building your client base. Managing your schedule, staying stocked on the right chains, and pricing your work correctly are all part of the process. And yes, there can be slower seasons, so planning ahead is key.

But here’s the good news: if you’re willing to put in the effort, learn from others in the community, and keep your customer service top-notch, you can overcome these challenges. The combination of skill, creativity, and relationship-building is what separates thriving permanent jewelry businesses from those that fizzle out.

Our Take

So, is permanent jewelry a good business? For the right person, absolutely. If you love connecting with people, have an eye for design, and enjoy working with your hands, this could be your perfect fit. It’s flexible, scalable, and has plenty of room for creativity. Plus, you get to give your clients something they’ll literally wear every day, a reminder of a special moment you helped create.

If you’re ready to explore this path, Stella Rose Jewelry Supply is here to help. We’ve built our reputation on supplying permanent jewelry professionals with high-quality gold filled and sterling silver chains, charms, and finding everything you need to give your clients the best possible experience. We’ve got start kits that you can purchase to help you get going.  And because we’ve been where you are, we understand what it takes to make this business work. 

What do you guys think? Let’s talk about it and we love hearing your stories and helping you get started.